Help when ticketing systems, processes or commercial priorities are not working as they should.
Over 30 years working inside sport ticketing across clubs, venues and ticketing suppliers.
I have spent more than 30 years working inside sport ticketing across clubs, venues and ticketing suppliers.
That includes operational experience inside clubs and work inside ticketing suppliers across product and delivery. That background means I have seen both sides of how ticketing decisions are made and what they look like when clubs have to make them work day to day.
Most of the work I take on begins when something important is about to change or when the current setup is being questioned.
Common situations I work through with clients.
You are investing to enter UK sport but want to be certain your product, delivery model and commercial assumptions will stand up when UK clubs start pushing into the detail.
You are already operating in UK sport but progress has slowed and the work is taking more effort than expected. An independent review can help identify where the UK delivery model, sales approach or support structure is not working as it should.
You believe the current system is holding the club back and a change feels overdue. Before going to market, it helps to be clear about what is actually wrong and what impact it is having commercially and operationally.
A supplier decision is close to being signed off and you want to be certain the system will work for the way your club actually operates.
Nothing is broken, but ticketing is mostly processing transactions rather than being used deliberately as part of the club’s wider commercial and supporter strategy.
If one of these situations sounds familiar, get in touch and we can talk it through.